Time for change - MorphOS advertising ideas
  • Yokemate of Keyboards
    Yokemate of Keyboards
    amigadave
    Posts: 2601 from 2006/3/21
    From: Lake Arrowhead...
    I think that as part of any advertising, we should include a partial list of native third party software, and ported software, that runs great and is easy to install for an average computer user. Any new user to MorphOS will want to know what software is available for it, and what they can (and can't) do with MorphOS installed on their hardware. Such a list probably should not include software that requires complicated installation processes, or having the new user track down data files and splice them into an install, but that is just my opinion.

    I was inspired by a thread recently about people who were using MorphOS3.11 as their main computer system, and the list of tasks that they were accomplishing using their MorphOS3.11 systems. It made me want to learn more about how they were doing so much with their MorphOS3.11 systems, and to try to duplicate what they were doing on my MorphOS3.11 systems. I think copying such accounts of successfully using MorphOS in daily life will be great for advertising MorphOS in a blog, or perhaps in certain other advertising media.

    Unfortunately, getting MorphOS setup to do tasks like printing from modern printers, is not a straight forward, or guaranteed result with most printers. Our advertising needs to point out that MorphOS is in constant development, and a "work in progress", not a replacement for Windows or MacOSX (or even Linux). In other words, don't try to convince new users that MorphOS is something that it isn't.

    I think that MorphOS can appeal to users who are curious about different operating systems than the mainstream offerings, and users who value simplicity in a computer OS. We aren't going to get hundreds of new users from people who have no connection to the Amiga in the past, or have never heard of the Amiga, but I know a few people who never used an Amiga before 2002, and have become avid users of MorphOS, so although we can't hope for many new users, we can find some. You never know who we will find, and how productive they might be in creating new, or porting existing software, to run on MorphOS in the future. What do we have to lose by trying? A bit of our time? A few dollars for advertising space? I'm willing to donate some of my time and energy, plus a few of my retirement dollars, who wants to join me?
    MorphOS - The best Next Gen Amiga choice.
  • »28.08.19 - 10:11
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  • Priest of the Order of the Butterfly
    Priest of the Order of the Butterfly
    Cool_amigaN
    Posts: 508 from 2011/11/30
    Dude, over the past 7 years I have presented MorphOS (on a beefy and fully loaded setup) to over 250 persons (90% ex-amigans), on various exhibitions annually. Do you know how many have actually invested on it? 5. Yeap, 5 persons whereas only one registered it - an ex mac user was complaining that there was no software to install (was clueless), other two apparently wanted to play some whdload games with their amigas, so they weren't interested on the software side at all and sold the system (they bought only one mac mini and they sold it to each other after listing it to amibay), one guy was converted to OS4 and the last one he has it sitting on a pbook unused.

    Long story short, the feedback I usually got was: Default Skin -> Ummm this doesn't look like AmigaOS [use OSFourOne instead], Native PPC proggies -> I want 68k software, PPC/68k combo software system -> But it runs on a Apple Mac, me no like! Playing 3D games -> Don't care, I want to play my whdload/adf, Running Whdload by double clicking and/or iGame -> Meh, I can run uae on PC as well, 30mins reboot unre -> 80 euros is such a high amount, omfg! ...

    Well, over the course of years I have heard a gazillion excuses. But the one that I was able to shut down once and for all was the available software, especially classic and NG combined. I created a thread about 2.5 yrs ago which I have populated with almost 100 grabs, each one showing at least 5-8 things being done simultaneously. I still upload something from time to time, if a nice piece of software appears on MorphOS Storage.

    I really don't know what should be presented to convert a user, but what I do know is that if you want to reach a broader audience make a YT video instead. Forget about grabs, fcbk groups, mailing lists, fora or even shows. Chances are that where you post your effort, audience will have already decide pro or against it. While a YT or Twitch will reach far greater number of people instead. Look at Dan Wood's vids: 3.10 review has almost 20k views on YT, while otoh I have invested much more time and effort on my system/presentations to reach just 1/20 of the people he did.

    It's on my todo list tbh but I have to source equipment and found the time to make a clean video presentation.
    Amiga gaming Tribute: Watch, rate, comment :)
  • »28.08.19 - 16:15
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  • Yokemate of Keyboards
    Yokemate of Keyboards
    amigadave
    Posts: 2601 from 2006/3/21
    From: Lake Arrowhead...
    Quote:

    Cool_amigaN wrote:
    Dude, over the past 7 years I have presented MorphOS (on a beefy and fully loaded setup) to over 250 persons (90% ex-amigans), on various exhibitions annually. Do you know how many have actually invested on it? 5. Yeap, 5 persons whereas only one registered it - an ex mac user was complaining that there was no software to install (was clueless), other two apparently wanted to play some whdload games with their amigas, so they weren't interested on the software side at all and sold the system (they bought only one mac mini and they sold it to each other after listing it to amibay), one guy was converted to OS4 and the last one he has it sitting on a pbook unused.

    Long story short, the feedback I usually got was: Default Skin -> Ummm this doesn't look like AmigaOS [use OSFourOne instead], Native PPC proggies -> I want 68k software, PPC/68k combo software system -> But it runs on a Apple Mac, me no like! Playing 3D games -> Don't care, I want to play my whdload/adf, Running Whdload by double clicking and/or iGame -> Meh, I can run uae on PC as well, 30mins reboot unre -> 80 euros is such a high amount, omfg! ...

    Well, over the course of years I have heard a gazillion excuses. But the one that I was able to shut down once and for all was the available software, especially classic and NG combined. I created a thread about 2.5 yrs ago which I have populated with almost 100 grabs, each one showing at least 5-8 things being done simultaneously. I still upload something from time to time, if a nice piece of software appears on MorphOS Storage.

    I really don't know what should be presented to convert a user, but what I do know is that if you want to reach a broader audience make a YT video instead. Forget about grabs, fcbk groups, mailing lists, fora or even shows. Chances are that where you post your effort, audience will have already decide pro or against it. While a YT or Twitch will reach far greater number of people instead. Look at Dan Wood's vids: 3.10 review has almost 20k views on YT, while otoh I have invested much more time and effort on my system/presentations to reach just 1/20 of the people he did.

    It's on my todo list tbh but I have to source equipment and found the time to make a clean video presentation.


    Thanks for the reply and your comments, and suggestion to use YouTube videos for advertisement of MorphOS. I agree that using media that is more popular today with a greater audience, is a good idea, but must be done properly, because as you have experienced yourself, if a person is introduced to MorphOS in the wrong way, they just come up with a dozen excuses on why NOT to use it. I have plenty of video equipment, so once I get enough good ideas for a YouTube video promoting MorphOS, I will begin working on creating one.

    I'm interested in your prior work on compiling a list of MorphOS software, if you could provide a link to it, I'd like to take a look at it.
    MorphOS - The best Next Gen Amiga choice.
  • »01.09.19 - 19:52
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  • Yokemate of Keyboards
    Yokemate of Keyboards
    amigadave
    Posts: 2601 from 2006/3/21
    From: Lake Arrowhead...
    As I think I mentioned earlier in this thread, I am interested in hearing from users who use MorphOS on a daily basis for various tasks. If any of those users have a means to capture video of them using MorphOS daily, and can send me video clips of such use, I will attempt to use it in the near future for advertising MorphOS.
    MorphOS - The best Next Gen Amiga choice.
  • »01.09.19 - 19:55
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  • ASiegel
    Posts: 1139 from 2003/2/15
    From: Central Europe
    Quote:

    Zylesea wrote:
    Albeit I see the Chrysalis pack a bit with mixed feelings (great stuff & very handy, but a bit overloaded with many dependencies/settings) I like that idea. I think André could be the right person to ask about the possibilites of creating a LiveCD with bells and whistles.


    Creating a live CD requires a tremendeous amount of testing. I know first-hand how much time and effort is invested by a whole team of developers and betatesters into preparing every new MorphOS release.

    Creating and maintaining a separate distribution filled to the brim with applications would be no easier.

    Moreover, these type of distributions have become outlived by more modern approaches for a while now. It is certainly desirable to offer an easy to use method for new and old users to discover and access third-party software, but in times when internet access is ubiquitous it is understandable why every modern operating system includes a semi-curated "app catalog" or "storefront" instead.

    "Grunch" was a worthwhile move in this direction. I think it is valuable for managing downloads and updates but alternatives on other platforms provide more visually exciting ways of discovering new applications so this is probably a void that could be filled.
  • »16.09.19 - 11:51
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  • Just looking around
    Posts: 10 from 2019/9/5
    When I was searching about MorphOS, I came across to this thread on Ubuntu Forums. It is kind of old, but the comment still stands:

    "I have had old PowerMac G4 lying around and I figured I'd try to get it running something more current than the Mac OS X 10.5 which was installed on it. First I wanted to try MorphOS and even installed it and everything was running fine - then I found out about MorphOS licensing and the prices and went nope.png"

    https://ubuntuforums.org/showthread.php?t=2289495

    Nobody wants to pay that money for an obscure OS (Euro exchange rates makes it even worse). And the licensing makes people a little bit irritated.

    That guy was even happy with what MorphOS offered.
  • »17.09.19 - 03:14
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  • Yokemate of Keyboards
    Yokemate of Keyboards
    Andreas_Wolf
    Posts: 10539 from 2003/5/22
    From: Germany
    > Nobody wants to pay that money for an obscure OS

    Most here did while it was even more expensive :-)
  • »17.09.19 - 11:40
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  • Order of the Butterfly
    Order of the Butterfly
    Brumiga
    Posts: 188 from 2004/4/3
    From: France
    Let me tell you about bad and sad behavior.

    Some windows users have it, they want to obtain the most paying softwares for free. So they search softwares from microsoft, adobe or others if some cracks exist. If so they download it, install it and then without paying they can use it.

    A guy, who helps me for memory sticks, hard drives, power supply or other, has this behavior. One time I spoke to him about morphos. He could/might be interested but he asked there was a way to crack the licence instead of paying it. I answered him that it is not possible because the licence has multiple protections we do not know about. Then he said that it was not interesting him.

    I think that the guy retrolinuz speaks about in post #31 has this bad and sad behavior.

    To meditate...

    Brumiga
  • »17.09.19 - 13:50
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  • Just looking around
    Posts: 10 from 2019/9/5
    Andreas_Wolf, yes but we can't compare ourselves with the people outside of our world. Some people, like that guy in the Ubuntu Forums, don't care about an OS being Amiga-like, they just want to revive their old computers. Morphos is pricey for that purpose.

    Brumiga, that is a Linux forum, a forum about an operating system which is completely free. :) Obviously he just wants to bring his old computer back to life with an acceptable cost if it is not completely free. If Morphos wants to go mainstream, they really need to reconsider their prices and their licensing process.
  • »18.09.19 - 02:21
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  • Yokemate of Keyboards
    Yokemate of Keyboards
    Andreas_Wolf
    Posts: 10539 from 2003/5/22
    From: Germany
    >>> Nobody wants to pay that money for an obscure OS

    >> Most here did while it was even more expensive :-)

    > we can't compare ourselves with the people outside of our world.

    This I did not. I just objected to the notion that the MorphOS license purchasers are "nobody" :-)
  • »18.09.19 - 16:02
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  • jPV
  • Paladin of the Pegasos
    Paladin of the Pegasos
    jPV
    Posts: 1539 from 2003/2/24
    From: po-RNO
    Quote:

    retrolinuz wrote:
    Brumiga, that is a Linux forum, a forum about an operating system which is completely free. :) Obviously he just wants to bring his old computer back to life with an acceptable cost if it is not completely free. If Morphos wants to go mainstream, they really need to reconsider their prices and their licensing process.

    Linux development is funded by many other ways, they don't make the distros without getting paid somehow there mostly. But if MorphOS developers need money for something, they don't have much options. Selling the product is the only way in practise.

    I rather pay for MorphOS than be without it. And if you think the price at all, you can see that it isn't that much. You've got practically "lifetime support" for your machine by single payment. Some people pay similar amount of money several times a year for some console games etc. Or how much some spend to booze each weekend, or go out for dinners... one MorphOS license is peanuts among them.

    And in any case you can try MorphOS for free. If it's for you, it isn't that big investment, but otherwise I bet those users who think it should be free wouldn't use it even if they'd get it for free.
  • »18.09.19 - 16:33
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  • Just looking around
    Posts: 10 from 2019/9/5
    Andreas_Wolf, someone is touchy. :))

    jPV, I didn't say that Morhpos should be free, I didn't even say it was expensive. For such a niche project, I think the price is fair.

    What I was trying to say, currently the area where Morphos can grow, there is this huge competitor called Linux. If Morphos tries to sell itself as "an OS that you can bring your old computers back to life with", Linux will always be standing there with its tremendous software support, being a modern OS and completely free. Why would someone (non-techie, non-Amigan) buy Morphos?

    If there is any other use cases for Morphos other than being an old-computer-reviver or Amiga-like OS for Amiga fans, let me know please, I am fairly new to the community.

    I think what Morphos should focus on having a modern browser more than anything else at this moment. Average users don't even care about the OS itself that much, because they do almost everything on their browsers. OS is just a gateway to their browsers. :)
  • »18.09.19 - 19:52
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  • Paladin of the Pegasos
    Paladin of the Pegasos
    Zylesea
    Posts: 1898 from 2003/6/4
    Quote:

    retrolinuz schrieb:

    If there is any other use cases for Morphos other than being an old-computer-reviver or Amiga-like OS for Amiga fans, let me know please, I am fairly new to the community.



    Being different. In the sense of offering an alternative approach (not so much about better or worse).
    Some may fit this alternative others not.

    I alwyas wonder why so few actually chose MorphOS. Okay, most ppl don't care about the operating system very much and others may find it too limited and so, but I guess the main problem is actually to get heard at all.
    Hence we must become LOUDER!
    --
    http://www.via-altera.de

    Whenever you're sad just remember the world is 4.543 billion years old and you somehow managed to exist at the same time as David Bowie.
    ...and Matthias , my friend - RIP
  • »18.09.19 - 21:10
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  • Just looking around
    Posts: 10 from 2019/9/5
    Quote:

    Zylesea wrote:
    I alwyas wonder why so few actually chose MorphOS. Okay, most ppl don't care about the operating system very much and others may find it too limited and so, but I guess the main problem is actually to get heard at all.
    Hence we must become LOUDER!



    Probably I'm stating the obvious here over and over, but without a fully supported modern browser, no OS can reach mass market.

    By the way, Morphos, as an OS, appeared to be much better than I'd expected. Really well done.
  • »19.09.19 - 02:51
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