> Edit:
> Made all links refer to Google cache because articles were taken offline. Probable reason:
> http://www.mobileread.com/forums/showthread.php?p=745937#post745937
>
> Edit #2:
> Clarification from TeleRead:
> http://www.mobileread.com/forums/showthread.php?p=746819#post746819

Seybold's own stance on this:

"I made myself available to bloggers of relatively unknown sites as well. When I turned down their request to provide free review units the tone of their coverage became obviously hostile. In one case I had to send a cease and desist warning since the accusations were without any substance and didn't represent in any way what I had mentioned in interviews."
Source: Cherrypal blog entry from a week ago

If you want to know about Cherrypal's "underwear crisis" then have a full read ;-)

Further insightful finds:
http://sfbay.craigslist.org/pen/eng/1663805096.html
http://sfbay.craigslist.org/pen/mar/1685012708.html